Dynamic Keyword Insert From URL Parameter Review: A Game-Changer for Website Customization
In today’s digital landscape, website customization has become an essential aspect of creating a unique online presence. One of the most innovative solutions to achieve this is the Dynamic Keyword Insert From URL Parameter plugin. This incredible tool allows users to display values from URL parameters or slugs in various ways, making it a must-have for any website.
Ease of Use and Features
The plugin boasts an impressive array of features, including four types of shortcodes that cater to different usability needs. With these shortcodes, you can print values from query strings, create dynamic anchors, generate HTML input tags, and even grab slug values after a certain word. The best part? The plugin is incredibly easy to use, with no complex methods required.
One of the standout features is the ability to print default values if no keyword is found. This ensures that your website remains functional and aesthetically pleasing, even in situations where the keyword is not present. The plugin also supports WPBakery, making it a versatile solution for websites built using this popular page builder.
Key Features at a Glance
The Dynamic Keyword Insert From URL Parameter plugin offers a wide range of features that make it an attractive solution for website customization. Some of the key features include:
- 4 types of shortcodes to cover various usability needs
- WPBakery support
- Ability to use any keyword for query strings
- Option to enable/disable adword capitalization
- Organic search query support from Google, Yahoo, and Bing
- Default text option for no keyword found
Demo URL and Conclusion
The Dynamic Keyword Insert From URL Parameter plugin is a must-try for anyone looking to elevate their website’s customization capabilities. With its ease of use, impressive features, and versatility, it’s no wonder this plugin has earned a score of 0 out of 5. To experience its capabilities firsthand, check out the demo URL: https://plugin.pixelsigns.art/dynamic-keyword-insert/.
Overall, the Dynamic Keyword Insert From URL Parameter plugin is a powerful tool that can take your website to the next level. With its ease of use and impressive features, it’s a no-brainer for anyone looking to customize their website without breaking a sweat.
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Introduction to the Dynamic Keyword Insert (DKI) From URL Parameter in Google Ads
Dynamic keyword insertion (DKI) is a powerful feature in Google Ads that allows you to dynamically insert specific keyword information into your ad text, including the target search query, ad group name, and campaign name. This feature helps you to create more relevant and targeted ads that are more likely to resonate with your customers and improve your ad click-through rates (CTRs) and conversion rates.
One of the ways to use DKI is by using the "From URL parameter" feature. This feature allows you to extract specific information from the URL of the page that a user is visiting and insert it into your ad text. This can be especially useful for e-commerce sites or affiliate marketers who want to dynamically insert product information or affiliate IDs into their ad text.
In this tutorial, we will walk you through the step-by-step process of setting up the Dynamic Keyword Insert From URL parameter in Google Ads. By the end of this tutorial, you will know how to use this powerful feature to create more dynamic and targeted ads.
Step 1: Creating a URL Parameter
Before you can use the From URL parameter, you need to create a URL parameter in your Google Ads campaign. To do this, follow these steps:
- Sign in to your Google Ads account and navigate to the "Campaigns" page.
- Click on the "Settings" icon () next to the campaign you want to edit.
- Click on "Parameters" from the drop-down menu.
- Click on "New parameter" and select "URL parameter" from the list of options.
- Enter a name for your parameter, such as "product_name" or "affiliate_id".
- Select the "Text" data type and set the "Length" to 255 characters or less.
- Click "Save" to create the parameter.
Step 2: Setting Up the From URL Parameter
Once you have created a URL parameter, you need to set up the From URL parameter. To do this, follow these steps:
- In the "Parameters" section, click on the three vertical dots next to your URL parameter and select "Edit".
- Scroll down to the "From URL" section and click on the "Add from URL" button.
- In the "From URL" field, enter the exact URL path that you want to extract the data from. For example, if you want to extract the product name from a URL such as "https://www.example.com/product/apple-ipad", you would enter "/product/{product_name}".
- In the "Parameter" field, select the URL parameter you created in Step 1.
- Click "Save" to set up the From URL parameter.
Step 3: Inserting the URL Parameter into Ad Text
Once you have set up the From URL parameter, you need to insert it into your ad text. To do this, follow these steps:
- Create a new ad group or edit an existing one.
- Click on the "Ad text" tab and select the "Dynamic keyword insertion" radio button.
- In the "Insertion" field, enter the following syntax:
{=urlParam({your_url_parameter_name})}. Replace "{your_url_parameter_name}" with the actual name of your URL parameter. - For example, if your URL parameter is named "product_name", you would enter
{=urlParam(product_name)}. - Click "Save" to insert the URL parameter into your ad text.
Step 4: Viewing the Results
Once you have set up the Dynamic Keyword Insert From URL parameter, you can view the results by clicking on the "Ad extensions" tab in your Google Ads campaign. You will see that the URL parameter is inserted into the ad text.
Tips and Best Practices
- Make sure to test your URL parameter carefully to ensure that it is extracting the correct data and inserting it into your ad text correctly.
- Consider using a URL parameter prefix to help you keep track of which URL parameters are being used in which campaigns.
- Use the URL parameter in combination with other DKI features, such as ad group and campaign names, to create more targeted and relevant ads.
By following these steps, you can use the Dynamic Keyword Insert From URL parameter to create more dynamic and targeted ads that are more likely to resonate with your customers and improve your ad performance.
Here is an example of settings for Dynamic Keyword Insert From URL parameter:
Configuration
To configure the Dynamic Keyword Insert From URL parameter, follow these steps:
Parameter Name
Set Parameter Name to utm_source to enable the dynamic keyword insertion using the utm_source URL parameter.
Delimiter
Set Delimiter to & to specify the delimiter used in the URL parameter.
Default Value
Set Default Value to an empty string ("")) to specify the default value to use if no URL parameter is provided.
Keyword Insertion String
Set Keyword Insertion String to ${utm_source} to specify the string that will contain the inserted keyword.
Example:
Parameter Name: utm_source
Delimiter: &
Default Value:
Keyword Insertion String: ${utm_source}Here are the features of the Dynamic Keyword Insert From URL parameter plugin:
- Print Value from Query String (Keyword Parameter): Grab the keyword value from the URL parameter and print it inside a page, post, title, or widget.
- Create Dynamic ANCHOR (link): Create a dynamic link with 3 different positions.
- Create html INPUT tag: Create an HTML input tag (text and hidden field) to place the value from the keyword parameter.
- Grab the slug value after certain word from URL: Grab the slug value after a certain word from the URL.
- No complex method, easy to use: The plugin is easy to use and doesn't require complex methods.
- Option to print default value: If no value is found from the URL parameter, a default value can be printed.
- 4 types of Shortcode: The plugin has 4 types of shortcodes to cover all kinds of usability.
- WPBakery Supported: The plugin is compatible with WPBakery.
- Any keyword can be used for query string (parameter): Any keyword can be used for the query string (parameter).
- Can set anywhere in Title, Body Content, Widgets etc: The plugin can be used to set the keyword value anywhere in the title, body content, widgets, etc.
- Have option to enable/disable for adword capitalization: The plugin has an option to enable or disable adword capitalization.
- Organic search query (from Google, Yahoo, Bing) enabled: The plugin is enabled for organic search queries from Google, Yahoo, and Bing.
- Default TEXT can be placed if no keyword found: If no keyword is found, a default text can be placed.
Additionally, the plugin has a demo URL: https://plugin.pixelsigns.art/dynamic-keyword-insert/
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